VA or OBM? How to Figure Out What Your Business Really Needs

If you’ve been wondering whether to hire a Virtual Assistant (VA) or an Online Business Manager (OBM), it’s important to understand the differences so you can make the right decision for your business.

What’s the Difference Between a VA and an OBM?

• Virtual Assistants: VAs handle task-based responsibilities such as inbox management, social media scheduling, and research. They focus on supporting the execution of day-to-day tasks.

• Online Business Managers: OBMs, on the other hand, focus on strategy and managing your business as a whole. They oversee operations, manage projects, and handle team leadership, freeing you up to focus on growth and big-picture thinking.

How to Decide Which You Need:

• If your business needs someone to handle individual tasks, like managing emails or posting to social media, a VA might be the right choice.
• If you’re struggling to manage larger projects, your team, or processes that impact your business’s growth, an OBM will help keep things running smoothly and drive strategic outcomes.

Assess your business needs to determine whether a VA or OBM is the right fit. If you’re ready to focus on scaling, rather than managing day-to-day tasks, hiring an OBM might be the game-changer you’re looking for.